We Don’t Just Market, We Engineer Growth.
From paid campaigns to conversion optimisation and data automation, we combine creativity with analytics to build performance systems that turn clicks into lasting business growth.
Trusted By Leading Startups, Scaleups & Enterprises
“Working with Meno was always a smooth and reassuring experience. Back when he managed our performance marketing at Vertical Institute, he consistently brought clarity, structure, and strong strategic thinking to a fast-moving environment. He has a sharp eye for data, spots patterns quickly, and always comes prepared with solutions that drive real outcomes.”
-Joanne Kor
Head of Marketing at Vertical Institute Singapore
“Working with Meno is effortless. He brings clarity and structure even when things get chaotic. The guy has a sharp eye for data—he spots patterns fast and delivers solutions that actually move the needle. He’s chill, reliable, and challenges you enough to make sure the work is solid. Anyone would be lucky to have him on the team.”
-Gugi Yogaswara
CEO Levner Consulting
The MPerformanceLab Framework
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Analyze
Audit, insights, and strategy powered by real-time data and marketing intelligence.
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Execute
Launch multi-channel campaigns across Social, Search, and Email for maximum impact.
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Optimized
Track, test, and refine your funnel with CRO, Conversion API, and data-backed insights.
Our Services
Performance Marketing
Data-driven media buying that focuses on measurable results. We build and scale multi-channel campaigns that convert attention into revenue.
Includes:
Google Ads (Search, Display, YouTube)
Meta Ads (Facebook, Instagram, Threads)
TikTok Ads
LinkedIn Ads
eCommerce Ads (Shopee, Tokopedia, etc)
Creative Strategy & Ad Production
Campaign Experimentation Framework
Automation and Analytics
Turn marketing data into clarity. We automate reporting, tracking, and audience management so you can make decisions faster and smarter.
Includes:
Custom Looker Dashboard (Real-time)
Google Tag Manager (GTM)
Google Analytics 4 (GA4)
Pixel Integration (Facebook, TikTok, LinkedIn)
Facebook Collaborative Performance Advertising Solution (CPAS)
Server-side Conversion API Setup (CAPI)
Marketing Automation (CRM/Email Flows)
WEB Optimisation
We make your website perform like your best salesperson, optimised for visibility, experience, and conversion.
Includes:
Search Engine Optimisation (SEO)
Conversion Rate Optimisation (CRO)
A/B Test Section and Copywriting
Landing Page Design & Development
Web Analytics Integration
Site Performance Audit
Contact us.
Get free consultation
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Free custom dashboard
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Get customized marketing strategy
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Get free consultation 〰️ Free custom dashboard 〰️ Get customized marketing strategy 〰️
FAQs
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We combine data, automation, and creative strategy to build systems that actually scale — not just campaigns. Every decision is backed by analytics, testing, and proven frameworks that turn marketing spend into measurable growth.
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We track success through custom KPIs aligned with your goals — from ROAS, CAC, and conversion rates to long-term retention metrics. Real-time dashboards (via Looker or GA4) let you see performance transparently, anytime.
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We’ve partnered with brands across education, eCommerce, technology, and consumer goods, but our approach is industry-agnostic. Our framework adapts to any business model that values data-driven growth.
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Most clients start seeing measurable improvements within 4–8 weeks of launch — depending on existing data quality, creative testing velocity, and campaign maturity. We focus on sustainable performance, not short-term spikes.